Seed · Media & Entertainment · Zagreb, Croatia · 2–4 employees
Beyond Seen Screen has developed ExRey, a video recognition platform that makes TV content interactive by allowing viewers to scan videos with their smartphones to get additional information. Their technology works similarly to Shazam for audio but for video content, enabling users to access details about movies, shows, recipes from cooking programs, and shopping links for items seen in content. The company has received funding from sources including a 200,000 kuna credit from Zagreb Innovation Center and investment from Fil Rouge Capital. Their solution addresses the growing trend of second-screen usage while watching TV, with 45% of users aged 18-34 using smartphones while watching television.
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