Seed · AI & Machine Learning · Stockholm, Sweden · Founded 2022 · 30–35 employees
Dema.ai is a Stockholm-based AI decision platform for e-commerce that delivers actionable insights and predictive analytics to help businesses achieve profitable growth. Founded in 2022 by Marcus Tagesson, Henrik Hoffman, and David Feldell, the company raised €4 million in pre-seed funding in November 2022 followed by a €7 million seed round in March 2024, led by J12 Ventures and Daphni. The platform offers real-time commercial data analysis, granular profit data, and predictive insights for sales, inventory, and customer lifetime value, democratizing advanced analytics previously only available to large enterprises. The company has built a 30+ person team of engineers and growth experts and already serves some of Sweden's most profitable e-commerce businesses.