Let's Do This

Series B · Sports & Wellness · London, United Kingdom · Founded 2017 · 85–93 employees

Let's Do This is a global online marketplace for endurance events, making it easy for people to discover, book and prepare for running, triathlon, cycling and obstacle experiences around the world. Founded in 2017 by Sam Browne and Alex Rose, the platform has over 5 million users globally and has promoted almost 100,000 sports endurance events including major UK events like The Great North Run and US events like Bay to Breakers. The company raised a £47.71 million Series B in 2022 led by Craft Ventures and Headline, attracting high-profile investors including Serena Williams and Usain Bolt. They've recently launched Nova, an AI Registration Platform that turns data into actionable insights for event organizers.

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