Series A · Sales & Marketing Tech · Madrid, Spain · Founded 2012 · 11–50 employees
mediasmart is a mobile programmatic advertising platform that was acquired by Affle in 2020 for $5.61M. The company operates a self-serve demand-side platform (DSP) that helps advertisers optimize mobile advertising campaigns using its proprietary bsmart technology platform. mediasmart offers omnichannel programmatic advertising solutions including Connected TV sync, mobile ads, and digital out-of-home advertising with location-based targeting. The platform handles over 800,000 ad requests per second and has successfully managed campaigns for major brands like Vueling, Nissan, Samsung, and Mahou across 60+ countries.