Series A · Energy · Copenhagen, Denmark · Founded 2020 · 30–40 employees
Reel is a Copenhagen-based B2B electricity supplier, energy trader, and balancing-responsible party that helps companies and renewable energy producers thrive in the energy transition through Power Purchase Agreements (PPAs), on-site solar and battery optimisation, and flexible consumption tools. Founded in 2020 by Jon Sigvert, Anders Meldgaard, and Christian Schmidt, Reel democratises access to PPAs — historically only available to the largest corporations — making fixed-price renewable electricity accessible to companies of all sizes. The company has raised a total of ~€22.3M across three rounds, culminating in a €15M Series A in May 2026 led by Future Energy Ventures to scale its model into Germany, Europe's largest electricity market. Reel already counts major Danish industry leaders as customers and is active in Germany balancing renewable energy projects for producers including Blue Elephant Energy and Greenwind.