Series E · Fintech · London, United Kingdom · Founded 2014 · 501–1000 employees
Smart is a London-based fintech startup that provides digital pension administration and retirement savings solutions for employers and employees. Founded in 2014, the company has built a technology platform called Keystone and operates Smart Pension, a UK workplace master trust serving over 90,000 employers and more than 1 million individuals. Smart raised $95 million in Series E funding in 2023 led by Aquiline Capital Partners, with participation from notable investors including Barclays, J.P. Morgan, and DWS. The company has expanded internationally and now manages over £5 billion in assets under management.
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