Seed · Circular Economy · London, United Kingdom · Founded 2022 · 5–15 employees
THE CIRKEL is a circular fashion marketplace focused on making second-hand shopping feel like buying new, addressing the significant environmental impact of the fashion industry. The platform features luxury and premium brands including Hermès, Chanel, and Ganni, using AI recommendations and enhanced search functionality to elevate the pre-owned shopping experience. Co-founded by Eliza Batten (former Made In Chelsea star turned entrepreneur) and Austin Tasker, the team includes experienced professionals from successful UK startups like Made.com, Mous, and All Saints. The company has gained recognition as one of the top 100 disruptive startups to watch in 2024 and has partnered with high-profile retailers like Bicester Village.
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