Seed · Fashion & Retail Tech · Zagreb, Croatia · Founded 2020 · 10–50 employees
Tribute Brand is the world's first direct-to-consumer digital fashion brand, founded in Zagreb in 2020. They create both virtual and physical garments including AR outfits, digital avatars, and NFC-enabled clothing that bridges real and virtual worlds. The company has collaborated with luxury fashion houses like Jean Paul Gaultier, Carolina Herrera, and Sacai, with their designs worn by celebrities like Charli XCX and Kim Petras. They raised $4.5 million in a seed round in 2022 and were recognized by Vogue Business as a top Web3 innovator.
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